Case study:
Social Media & Content Planning
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Expertise
- Social media and digital audit - Market research - Competitive analysis - Content gap analysis - Tone of voice set up - Content ideas & curation - Social media content plan - Social media calendar - Tracking & evaluation
Company background
GC Contest was a new-to-market Fintech brand which wanted to reach the South Africa market.
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Region(s)
South Africa
South East Asia
Taiwan
The Challenges
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The company didn't have a place of business in South Africa.
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Searched for a minimal strategy to break into this brand-new, developing market.
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The approaches
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Conducted the market research in South Africa
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Provided insight into the rending social media landscapes in South Africa.
Delivered a social media marketing strategy outlining the best social media techniques to the target market.
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Managed a Facebook page and a Twitter channels to reach a massive audience.
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Created a content strategy with tactics to rasie awareness and sales.
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Monitored the performance and budget.
The key results
100%
100% account opening increment in regions in 3 months
3K +
Generated 3K+ leads within 1 month
Some of other work
