Social Media & Content Planning
- Social media and digital audit - Market research - Competitive analysis - Content gap analysis - Tone of voice set up - Content ideas & curation - Social media content plan - Social media calendar - Tracking & evaluation
GC Contest was a new-to-market Fintech brand which wanted to reach the South Africa market.
South East Asia
The company didn't have a place of business in South Africa.
Searched for a minimal strategy to break into this brand-new, developing market.
+ Established an online presence in South Africa
+ Acknowledged the social media environment in South Africa
+ Created an extensive content strategy
Conducted the market research in South Africa
Provided insight into the rending social media landscapes in South Africa.
Delivered a social media marketing strategy outlining the best social media techniques to the target market.
Managed a Facebook page and a Twitter channels to reach a massive audience.
Created a content strategy with tactics to rasie awareness and sales.
Monitored the performance and budget.
The key results
100% account opening increment in regions in 3 months
Generated 3K+ leads within 1 month