South East Asia
Market Research & Insights
- Media and Digital Audit - Market Research - Competitive Analysis - Content Gap Analysis - Content Ideas & Curation - Social Media Content Plan
S.A.M. Trade (Samtrade) is an award-winning Singapore broker presented in South-East Asia and China. It was founded in 2015 serving over 200,000 clients worldwide. The offerings include forex, commodities, crypto, and CFD trading. Copy-trading platform is developed.
South East Asia - Malaysia, Indonesia, Philippines, Vietnam & Thailand
• Gain market share in the competitive market.
• Understand and analyze the market trends, competitors and customer behavior
• Define the target segementation
• Formulate a profitable marketing plan
+ Comprehensive market research on South East Asia's broker industry
+ Identified and understood company's rivals
+ Understand the market
+ Information on South East Asia's traders demographics and consumer behavior
+ Data-driven evaluation for marekting plan & strategy
• Conducted market research and provided knowledge on the market's competition and trends
• Identified the company position and the niche
• Outlined the SWOT and positioning of the company
• Well-established brand positioning and brand differentiation based on the results of the marketing mix
• Data-driven assessment
The key delivables
A deep understanding of the new market, prospects, and competitors.
Position and target segmentation were defined for marketing planning.